Coca-Cola's Japanese subsidiary is to enter into a venture with the country's cosmetics producer Shiseido Corp to market a new brand that will include beverages and body cosmetics, the Japanese press reported today.
Coca-Cola’s Japanese subsidiary is to enter into a venture with the country’s cosmetics producer Shiseido Corp to market a new brand that will include beverages and body cosmetics, the Japanese press reported today.
The name of the brand is so far unknown but the reports said that it would marketed using the concept “Fragrance Diet”.
A launch date of April 2004 was given.
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