The Danish Brewer Carlsberg has appointed Claudio Riva as managing director for its Italian subsidiary Carlsberg Italia Spa with effect from 1 November 2003.
Riva comes from Parmalat, Italy’s largest fast moving consumer goods group, with activities in dairy, beverage and bakery products, where he was sales director.
Marcello Verratti who has been managing director of Carlsberg Italia since 1990 continues as a working member of the board with operational responsibility for the company’s direct distribution channel.
