As the Children’s Food and Beverage Advertising Initiative celebrates its fifth anniversary, Ben Cooper looks at how improved self-regulation appears to have prevented the imposition of US government guidelines on how food and drink is marketed to children.
Focus – Soft Drinks & Water: How Self-Regulation has Won the Day in Washington
As the Children’s Food and Beverage Advertising Initiative celebrates its fifth anniversary, Ben Cooper looks at how improved self-regulation appears to have prevented the imposition of US government guidelines on how food and drink is marketed to children.