All articles by Jason Ingle

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  Britvic readies Rockstar relaunch in UK as half-year sales stay red – results data

  Britvic has maintained its mid-single-digit rate of sales decline into 2021, with half-year sales falling by just over 6%. The…

• The Coca-Cola Co hands AHA sparkling water US TV debut – video

  The Coca-Cola Co has released details of the first marketing activation in the US for its recently launched flavoured sparkling…

• Captain Morgan prepares for MLS season with ‘Soccer Pick Em’ push

  Diageo has strengthened Captain Morgan's soccer credentials in North America, partnering the brand with sports betting company FanDuel for this…

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  Hoplark hop-infused sparkling water – Product Launch

  Hoplark has unveiled what it has termed a "craft-brewed sparkling water" produced using hops. The Colorado-based start-up, which produces hop-and-tea-based…

• Diageo sends ‘Postcards from Oban’ in online single malt Scotch campaign – video

  Diageo is lining up an online activation for its Oban single malt Scotch whisky, highlighting the brand's distillery and namesake…