The Public Health Responsibility Deal, unveiled by the UK government today, underlines its commitment to voluntary company-led measures to tackle alcohol-related problems. However, Ben Cooper believes industry should not see this as a victory in itself. The actions themselves have to deliver.
Comment – Drinks Companies Take Responsibility for Their Own Destiny
The Public Health Responsibility Deal, unveiled by the UK government today, underlines its commitment to voluntary company-led measures to tackle alcohol-related problems. However, Ben Cooper believes industry should not see this as a victory in itself. The actions themselves have to deliver.