The UK’s review of the threshold at which a drink is labelled as “alcohol-free” looks at first like the very definition of a niche story; an arcane piece of potential legislation in a tiny drinks category, affecting one country.
Why the UK’s alcohol-free labelling review could have international impact
The potential shift in how alcohol-free drinks in the UK are labelled could have a significant influence on the fledgling industry globally, writes Chris Losh.