The global consumer industry experienced a 17% drop in company filings mentions of artificial intelligence in Q2 2024 compared with the previous quarter, with the highest share accounted for by Hindustan Unilever with 325% year-on-year increase, according to GlobalData’s analysis of over 127 consumer company filings. GlobalData’s Consumer: Filings Trends & Signals Q2 2024 report delves into earnings call transcripts and quarterly reports within the consumer industry, extracting trends, signals, and comparative data to help businesses assess their performance, identify competitive intelligence, evaluate risks, and gain a comprehensive understanding of key industry events. Buy the report here.
Notably, artificial intelligence was one of the most frequently referenced themes in Q2 2024, ranking highest in terms of mentions, ahead of low cost evolution and social, according to GlobalData.
Of the top leading companies in the consumer industry, Hindustan Unilever had the greatest increase in references for artificial intelligence in Q2 2024, compared with the previous quarter. GlobalData identified 17 artificial intelligence-related sentences in the company's filings - 0.2% of all sentences - and an increase of 325% in Q2 2024 compared with Q2 2023. e.l.f. Beauty’s mentions of artificial intelligence rose by 1300% to 14 and Christian Dior’s by 150% to 10 and Fomento Economico Mexicano’s by 300% to 8 and Kraft Heinz’s by 30% to 7.
GlobalData’s Company Filings Analytics also applies sentiment weight to reference sentences, based on whether the sentences are positive, negative, or neutral. Starting at 100 in 2020, an index over 100 is more positive. The overall index for artificial intelligence in Q2 2024 was 76.
For further understanding of GlobalData's Consumer: Filings Trends & Signals Q2 2024, buy the report here.
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