Procter & Gamble had 19 patents in digitalization during Q4 2023. The Procter & Gamble Co filed patents in Q4 2023 for digital imaging analysis of diaper change region skin characteristics, 3D modeling systems for virtual store environments, digital media modeling for optimizing reach, and a system for classifying handheld consumer device usage using artificial neural networks. GlobalData’s report on Procter & Gamble gives a 360-degreee view of the company including its patenting strategy. Buy the report here.

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Procter & Gamble grant share with digitalization as a theme is 52% in Q4 2023. Grant share is based on the ratio of number of grants to total number of patents.

Recent Patents

Application: Artificial intelligence based system and methods for predicting skin analytics of individuals (Patent ID: US20230401625A1)

The patent filed by The Procter & Gamble Co. describes a digital imaging method that analyzes pixel data of an image of a diaper change region to determine individual-specific diaper change region skin characteristics. The method involves aggregating training images, training a diaper change region skin model, receiving an image of an individual captured by a digital camera, analyzing the image to determine individual-specific skin characteristics, generating recommendations based on these characteristics, and providing the recommendations via a user interface. The recommendations can include suggestions for using specific products, seeking healthcare, lifestyle changes, or visiting a healthcare provider, among others. The system can be implemented on a server or cloud-based platform and executed on user computing devices, such as mobile devices, tablets, or desktop devices, to provide personalized recommendations based on the analysis of diaper change region skin characteristics.

The digital imaging method also includes training the diaper change region skin model with various parameters such as pixel data, dimensions, colors, and comparisons between body areas. Recommendations can be displayed in real-time or near-real time, and can include graphical, textual, or audio formats. The system can generate modified images showing predicted outcomes after using recommended products, and can provide instructions for treating specific skin concerns. Additionally, the method allows for the analysis of new images to track changes in skin characteristics over time, and recommendations can be adjusted based on these changes. Overall, the patent outlines a comprehensive system for analyzing diaper change region skin characteristics and providing personalized recommendations to address individual skin concerns.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.