In part one of this month’s management briefing, MJ Deschamps considers the roles that functionality, health and wellness and technology will play in shaping the consumer – and his beverage choices – in the future.
The Future for Drinks – Part I: Functionality, Health, Individualisation to Reign
In part one of this month's management briefing, MJ Deschamps considers the roles that functionality, health and wellness and technology will play in shaping the consumer - and his beverage choices - in the future.