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After an eye-catching deal in August, Canada-based cannabis and beer group Tilray Brands is now among the top five craft brewers in the US and firmly sees beer, as well as cannabis, as central to its strategy.
CEO Irwin Simon and Ty Gilmore, the president of Tilray’s US beer division, discuss the company’s craft beer strategy, consumer confidence and the thorny topic of cannabis regulation.
After an eye-catching deal in August, Canada-based cannabis and beer group Tilray Brands is now among the top five craft brewers in the US and firmly sees beer, as well as cannabis, as central to its strategy.