Image credit: @newbelgium // X

New Belgium Brewing has appointed marketing chief Shaun Belongie as its new CEO.

Belongie, the US craft brewer’s chief marketing officer for the last five years, succeeds Steve Fechheimer, who stepped down in August.

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Danielle McLarnon, who has filled in as interim CEO, will return to her role as CFO at the Kirin-owned brewer.

Before joining New Belgium Brewing, Belongie worked at Kraft Foods and Nestlé.

In a statement announcing Belongie’s appointment, New Belgium Brewing pointed to his role in helping to grow the sales of its Voodoo Ranger brand from 3m to 9m cases “over a three-year period”, without citing the time frame.

“New Belgium Brewing is a special place, powered by the best people in the business,” Belongie was quoted as saying in the statement.

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In March, New Belgium Brewing boosted its manufacturing base with a deal for a Constellation Brands production facility.

The company snapped up Constellation’s brewery in Daleville in the US state of Virginia.

New Belgium Brewing has production facilities in Fort Collins, Colorado and in Asheville, North Carolina. The company also has a taproom and pilot brewery in San Francisco and owns Bell’s Brewery in Kalamazoo, Michigan.