
Internet wine sales in the US have been dropping since a pandemic-induced “explosion”, while in-person purchases are growing share of sales, data shows.
E-commerce formed 8% of D2C wine sales in the US in 2023 – its smallest share since 2016, according to SVB.
Internet wine sales in the US have been dropping since a pandemic-induced “explosion”, while in-person purchases are growing share of sales, data shows.