Bacardi has positioned an interactive augmented reality (AR) installation at London Heathrow’s Terminal 5, promoting three recently-launched extensions of vodka…
Bacardi’s Grey Goose vodka brand is rolling out its Essences extension in the UK, following a “successful launch” in the…
Grey Goose is to be the 'official vodka' of the Grammys after brand owner Bacardi signed a “multi-year” deal with…
Bacardi has revealed a marketing campaign for its Grey Goose vodka brand ahead of the festive season. 'Vive La Vodka',…
Thanks to Amazon’s Alexa, Google Assistant, Apple’s Siri, Microsoft’s Cortana and more, virtual assistants are slowly worming their way further…
Bacardi’s Grey Goose vodka has sponsored a series of US athlete interviews broadcast by LeBron James’ media company. 'Uninterrupted', which…
Bacardi has brought US recording artist SZA on board ahead of the latest activation for its Grey Goose Vodka brand's…
Bacardi has launched a new marketing campaign for its Grey Goose vodka brand. The 30-second spot, entitled 'Pour Yourself Something…
